No, not like that.  Jeez, get your minds out of the gutter.

Touch is a new show that stars Keifer Sutherland, that premieres on Global on March 22nd.  In, what has to be considered one of the most original promotions that’s ever come into my mailbox, I got a special Touch phone.  The catch?  I had to pass it on to someone else!  Talk about a phone tease!

A handful of media all across the country were given these special phones and asked to take a picture of a person, place or thing that has touched my life today and made a difference to me, no matter how big  or small.  Once I took the picture, I sent it to 101010.  The photo is then posted on   The really cool part is that once I’ve taken the picture, I pass the phone on to another person. It can be a roommate, a friend, a “special” friend or even a complete stranger.  Really, anyone.   For each new image uploaded by a different individual, 10 cents will be donated to Make-A- Wish® Canada, so it’s important to ensure that the connection continues!

You can see the pics online at and browse the photo wall or follow the hashtag #globaltouch on Twitter.

When I’d heard about this campaign, I was confused because if the point was to pass the phone on, doesn’t it mean that the a-hole who doesn’t, gets a free phone?  Well, the phone doesn’t come with a charger, so once it’s dead, it’s dead.  Also, there’s no calling available on the phone, so yes, you could keep it, but you can only play Snake for so long.

I’m excited to see the photos as they start

Let me know if you end up with one of the lucky phones!

Very cool.

Mike Morrison


  1. I was wondering if you ever considered changing the layout of your website? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having 1 or 2 pictures. Maybe you could space it out better?

Comments are closed.